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Privacy Policy
Strategic Group recognizes your right to privacy and is committed to protecting the privacy of all visitors to our website(s). This Privacy Policy outlines the information Strategic Group collects through the MISSAO website and how that information may be used. It also explains who to contact regarding personal information collected through the website and how to request changes to your information.

Security
Strategic Group uses industry-standard security technologies and procedures to safeguard the confidentiality of personally identifiable information. This includes secure servers, firewalls, and administrative safeguards designed to prevent unauthorized access. Access to personal information is limited to authorized personnel who require it to perform their duties.

Cookies
The MISSAO website may use cookies and similar technologies to enhance your browsing experience and improve website functionality. A cookie is a small file stored on your device that helps us understand how visitors use our website.

Most web browsers automatically accept cookies; however, you can modify your browser settings to decline cookies if you prefer. Disabling cookies may affect certain features or functionality of the website.

As a general policy, except for IP addresses and other non-personal information, personal information is not automatically collected from visitors. Strategic Group may collect IP addresses and anonymous usage information to understand visitor behavior, improve website performance, and diagnose technical issues.

Collection, Use and Disclosure of Personal Information
Personal information is collected only when voluntarily provided by visitors through forms, inquiries, tour bookings, leasing applications, surveys, or other communications with Strategic Group.

Information collected may include your name, email address, telephone number, mailing address, preferred move-in date, rental preferences, and other information you choose to provide.

Strategic Group uses commercially reasonable efforts to protect the personal information provided. By submitting personal information through the MISSAO website, you consent to its collection, use, and disclosure in accordance with this Privacy Policy.

Personal information may be used to:

Respond to inquiries and requests.
Schedule apartment tours.
Provide leasing and rental information.
Process rental applications.
Improve website performance and customer experience.
Provide updates regarding available suites, promotions, and services.
Strategic Group does not sell, rent, or lease personal information to third parties. Information may be shared with trusted service providers acting on behalf of Strategic Group, provided those providers are contractually obligated to protect the information and use it only for authorized purposes.

Strategic Group reserves the right to disclose personal information where required by law, regulation, legal process, or governmental request, or where necessary to protect its rights, property, users, or the security of its systems.

Personal information may be stored and processed on servers located in Canada, the United States, or other jurisdictions where our service providers operate.

Analytics and Advertising
The MISSAO website may use analytics and advertising tools, including Google Analytics, Google Tag Manager, Meta Pixel, and similar technologies to understand how visitors interact with the website and marketing campaigns.

These tools may collect information such as IP addresses, browser type, device information, pages visited, referral sources, and time spent on the website. This information helps us improve the website, marketing performance, and customer experience.

Third-party providers may process this information in accordance with their own privacy policies.

Email Communications
Strategic Group may use reputable third-party providers to deliver email communications, surveys, newsletters, leasing updates, and marketing materials. These providers are required to protect personal information and use it solely for services provided on behalf of Strategic Group.

Third-Party Websites
The MISSAO website may contain links to third-party websites that are not owned or operated by Strategic Group. This Privacy Policy applies only to Strategic Group websites. We encourage visitors to review the privacy practices of any third-party websites they visit.

Consent
By providing personal information to Strategic Group, you consent to the collection, use, and disclosure of that information in accordance with this Privacy Policy.

Strategic Group may update this Privacy Policy from time to time. Any changes will be posted on this page and become effective immediately upon posting. Visitors are encouraged to review this Privacy Policy periodically.

Content
All content displayed on www.missao.ca, including text, graphics, logos, images, design elements, and other materials, is the property of Strategic Group and its licensors. No content may be copied, reproduced, modified, distributed, or otherwise used without prior written permission.

Digital Advertising and Lead Generation
Strategic Group and MISSAO use digital advertising platforms, including Google Ads, Google Analytics, Google Tag Manager, Meta Ads (Facebook and Instagram), and related technologies to promote apartment rentals, understand website performance, and improve the effectiveness of marketing campaigns.

When you visit our website, submit a contact form, request leasing information, schedule a tour, or interact with our advertisements, we may collect information such as your name, email address, telephone number, preferred move-in date, rental preferences, IP address, device information, browser type, website activity, and advertising engagement data.

This information helps us understand prospective residents' interests, measure advertising performance, improve user experience, communicate relevant rental opportunities, and provide more relevant advertisements and content. We may also use this information to create audience segments for marketing purposes and to retarget visitors who have previously expressed interest in MISSAO Apartments.

Information collected through advertising and analytics platforms may be processed by trusted third-party service providers acting on behalf of Strategic Group. These providers are required to maintain appropriate safeguards and use the information only for authorized business purposes.

You may manage your advertising preferences through your browser settings and through the privacy controls provided by Google, Meta, and other advertising platforms.

Privacy Contact
Questions, concerns, requests for access to personal information, withdrawal of consent, or privacy-related inquiries may be directed to our authorized marketing and technology partner:

ROIgenix Marketing & Technology
Privacy and Data Protection Contact

Contact Us
If you have questions, comments, or concerns regarding this Privacy Policy, would like to access, update, or remove your personal information, or wish to withdraw consent for future communications, please contact:

Strategic Group Privacy Officer
Strategic Group
400, 630 – 8 Ave SW
Calgary, AB T2P 1G6
Email: info@strategicgroup.ca

MISSAO Apartments
335 18 Ave SW
Calgary, AB
Phone: 403.910.0658
Email: calgarycentral@strategicgroup.ca

Last Updated: September 2026

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© 2026 Missao. A Strategic Group Property. 335 18 Ave SW, Calgary, AB. All rights reserved. Renderings are artist's concepts. E.&O.E.

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